Posts in Creative

A ROSE BY ANY OTHER NAME MIGHT NOT SELL IN TODAY’S MARKET

January 18th, 2017 Posted by Advertising, Capabilities, Creative, Strategy No Comment yet

In Shakespeare’s Romeo and Juliet, the question is asked, “What’s in a name?” And as much as the Bard had a point that a name is just a name when it comes to overcoming family feuds, marketers today would agree that a name plays a huge part in a company’s or product’s success.

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ROBOT OVERLORDS: PREPARE FOR THE CHATBOT INVASION

January 12th, 2017 Posted by Advertising, Capabilities, Creative, Interactive, Social, Strategy No Comment yet

In 2017, digital shoppers are likely to encounter the latest retail strategy aimed at increasing consumer engagement: the chatbot.
No, chatbots are not a brand new technology, but up until this point, automated instant message bots have not been advanced enough to make a real difference. (more…)

GOLD, FRANKINCENSE AND CHRISTMAS PICKLES

December 20th, 2016 Posted by Advertising, Company, Creative, Social No Comment yet

There are many stories swirling about regarding the origins of the centuries-old tradition of hiding a pickle-like decoration on the Christmas tree. You know, that custom where the child who first finds the pickle is rewarded with one of three things: getting to open the first gift, receiving a special gift or being granted a year’s good fortune (one small step above getting coal in your stocking). (more…)

NEW WEBSITE: CHICAGO BRICK OVEN

October 30th, 2014 Posted by Capabilities, Creative, Interactive, Strategy, Web Design No Comment yet

Whether it’s backyard patios, front porches or outdoor kitchens, American homeowners are finding more and more reasons to spend time outside. In this environment, Chicago Brick Oven stands out as the premier wood-fired oven manufacturer. (more…)

NEW WEBSITE: ITS TECHNOLOGIES & LOGISTICS

October 7th, 2014 Posted by Company, Creative, Interactive, Web Design No Comment yet

Ever wonder how a new car gets to a dealership with 0 miles on the odometer? We learned the answer to that question and much more while working on the newly launched ITS Technologies & Logistics website. (more…)