Euclid Emerald

MYOPIA MANAGEMENT

A BRIGHTER VISION FOR THE FUTURE

THE PROBLEM | Parents know kids spend too much time staring at screens, but are uninformed about the full impact screens may have on eye health. Digital devices have been linked to the exponential growth of myopia (nearsightedness), which is predicted to become the leading cause of permanent blindness worldwide. Parents don’t know myopia is preventable. How can we teach them about both problem and prevention?

A BRIGHTER VISION FOR THE FUTURE

THE PROBLEM | Parents know kids spend too much time staring at screens, but are uninformed about the full impact screens may have on eye health. Digital devices have been linked to the exponential growth of myopia (nearsightedness), which is predicted to become the leading cause of permanent blindness worldwide. Parents don’t know myopia is preventable. How can we teach them about both problem and prevention?

It’s so much more than sight

When parents are confronted with myopia in their child, it’s not just about the vision problem. It’s about their son or daughter being held back—across almost everything they want to see, learn and do.

Empowering parents to shape the future of vision

Norton repositioned Euclid as a company that empowers parents and eye care professionals to shape the future of vision for kids today. Through a series of new communication tools, Norton helps Euclid teach parents about the condition of myopia, its impact, and how to prevent it. We’re helping parents understand how they can help kids see their full potential, simply by harnessing the power of gentle, specially designed contact lenses to reduce the impact of myopia.

YTD BUSINESS GROWTH EXCEEDING
30% IN THE U.S. AND ASIA

+ BUILT GLOBAL BRAND AWARENESS
& GAINED VALUABLE MARKET SHARE

NEW WEBSITE IMPROVED USER EXPERIENCE & ENGAGEMENT

YTD BUSINESS GROWTH EXCEEDING
30% IN THE U.S. AND ASIA

+ BUILT GLOBAL BRAND AWARENESS
& GAINED VALUABLE MARKET SHARE

NEW WEBSITE IMPROVED USER EXPERIENCE & ENGAGEMENT