In an industry full of “me too” generics, James Hardie Building Products needed to arm their sales force with powerful and persuasive tools. So they enlisted Norton Agency’s expertise in creating rich media sales presentations. And a World of Extremes came to life on desktop and tablet screens.

Now James Hardie reps have every tool at their fingertips to explain why their siding and trim stays beautiful longer. From Fargo in February to Atlanta in August.